Low-cost mobile phones dominate market
Although Vietnam's cell phone market continues to be not able to keep its previous high rate of growth, mobile phones ongoing to become popular this past year as suppliers released low-cost models in addition to promotions that elevated deliveries by 75 percent quarter - on-quarter this year, based on a current report from Worldwide Data Corporation.
For total mobile-phone deliveries, growth this past year was 13.6 percent quarter-on-quarter.
With suppliers ongoing to provide more low-cost mobile phones this season, smartphone deliveries are required to keep an upward trajectory with double-digit growth forecasted this year.
Android mobile phones increased 53 percent because of strong performances from Samsung and The new sony Ericsson in the finish of 2011.
On the full-year basis, the neighbourhood mobile-phone market has loved 21 percent growth year-on-year. However, local suppliers battled to keep their share of the market against more powerful worldwide brands this year.
The majority of the local suppliers released low-cost and dual-SIM feature phones to compete on the market, however the cost advantage wasn't sufficient to counterbalance the bigger gap in brand equity.
Nokia leads mobile-phone suppliers on the market having a restored concentrate on the low-finish phone segment. It could capture share of the market for the reason that segment at the fee for local suppliers.
Dztimes - April 7, 2012